amvandenhurk+ by | Oct 22, 2015 | public relations, Reputation, reputation management
Standing Your Ground as a Brand Standing your ground as a brand can be difficult when it comes to inclusiveness and diversity. I talked a little about this topic here when Honey Maid dealt with a backlash, as did other American legacy brands Cheerios and Chevrolet,...
amvandenhurk+ by | Oct 19, 2015 | Monday Morning Ann-Sense, public relations
Week of 19 October 2015 Public Relations Reads Keeping current on the trends and news in public relations, marketing, and social media can be overwhelming. I know that goal to read my Feedly on a daily basis gets pushed down the list until it gets to be a month before... amvandenhurk+ by | Aug 3, 2015 | marketing, public relations, Restaurant Public Relations
Digital marketing for restaurants is as essential as good food. OK maybe not; however, digital plays a huge role in success of many restaurants. It is word of mouth on Red Bull. Digital Marketing for Restaurants Good Reads Recently I have come by some of really good... amvandenhurk+ by | Jul 15, 2015 | public relations
Developing unique content can be hard for your blog. That is where content curation can be helpful. Content curation can supplement content on your blog. There are some free or low cost content curation tools available on the market that would allow staff to cut... amvandenhurk+ by | Jun 25, 2015 | public relations
Many question the value of e-newsletters. E-newsletters are only as effective as the value you give your audiences so they open, read, move on the call to action, and share. No good just having one just to have one. You are wasting your audience’s time as well... amvandenhurk+ by | Jun 22, 2015 | Monday Morning Ann-Sense, public relations
Let’s talk about millennials and the media they consume. There is much to do about millennials and it is a hot topic among marketers as how to reach and interact with millennials. There is a lot of hype around millennials. Yes they have differences from the...