amvandenhurk+ by | Aug 29, 2017 | newspaper column
Small Businesses can be successful in rural communities As a line in the famous song, “New York, New York” goes, “If I can make it there then I can make it anywhere.” But is that really true? Running a small business anywhere — urban, rural, and suburban — has its... 
amvandenhurk+ by | Aug 13, 2017 | Crisis Communications, Reputation
Egg Recall: Facts and Information are Essential Europe was once again rocked by a food chain scandal over the summer and it involved an egg recall. In the past five years as the food chains become more and more interconnected, Europe has faced major food-related... 
amvandenhurk+ by | Jul 26, 2017 | newspaper column
Entrepreneurs Reading List What are you doing these days to further your business knowledge? One way entrepreneurs keep their skills sharp is by reading, and not just books that directly relate to their business. Studies prove that reading fiction and nonfiction... 
amvandenhurk+ by | Jul 13, 2017 | marketing, mobile, social media
Using Snapchat for Your Business? If you are a business focused on youth, then Snapchat is worth exploring as a way to get your mission, products, and/or services in front of an audience tough to reach. Snapchat is one of the fastest growing social media apps with... 
amvandenhurk+ by | Jul 11, 2017 | marketing, small business, social media
Small Business Holiday Marketing While it is July and customers are on summer holidays, it is now time for you to think about your small business holiday marketing. We are not just talking about Thanksgiving, Christmas, and Hanukkah, but Halloween as well. It is... 
