by amvandenhurk | cybersecurity, Hacking, internet privacy, small business
Tax Fraud via Cybercrime Do you know how to protect your business from tax fraud? The deadline for filing taxes in the US is April 15. As many businesses and individuals scramble to meet the filing deadline, the cybercriminals are taking advantage of this...
by amvandenhurk | cybersecurity, Hacking, internet privacy
An incident response plan is an organized method for preparing and managing a security breach or cyber attack. The goal is to handle the circumstance in a way that limits damage and reduces recovery time and costs. There are six sequences in an incident response plan:...
by amvandenhurk | newspaper column, public relations, small business
What is the difference between marketing and public relations? Many people use the two as though they are the same or combine the two into one. Both are ways to communicate with audiences. Both are valuable to your business if used correctly. Let’s break the two...
by amvandenhurk | cybersecurity, Hacking, internet privacy, newspaper column
What are the biggest cyberthreats in 2019? 2018 was tumultuous when it came to cyber risk and cybersecurity. It was the year of data breaches. The year of data scandals for Facebook. The year of the European Union’s General Data Protection Regulation. It was...
by amvandenhurk | newspaper column, public relations
What Integrated Marketing means for you. As a business owner, you are looking to maximize your communications with customers. Marketing can be confusing, time-consuming, and often expensive without a plan and some guidance. That’s where integrated marketing can help...
