amvandenhurk+ by | Oct 1, 2018 | Crisis Communications, newspaper column
Do not be caught off guard, prepare for a crisis now. Listen Now We see it all the time. Businesses deal with crisis, either over a product recall, a devastating weather event, an accident that harms a consumer or a CEO scandal. As a business owner, you have many...
amvandenhurk+ by | Aug 28, 2018 | newspaper column
Is brick-and-mortar shopping dead? Maybe not. Listen now Many retailers are adapting to the digital habits of consumers and working to persuade consumers to move from their computer screens back into stores. In-store pick-up of orders, ordering kiosks, in-store...
amvandenhurk+ by | Jun 21, 2018 | newspaper column
7 titles entrepreneurs are reading now It is finally summer and time for some holidays away from the office. Many of us have a goal to disconnect from our digital devices while we are away. And that is a big goal to achieve in our highly digitalized lives where we...
amvandenhurk+ by | Apr 30, 2018 | cybersecurity, internet privacy, newspaper column
What does GDPR mean to you as a consumer and a business owner? Listen Now GDPR stands for General Data Protection Regulation. It refers to the European Union’s new laws which go into effect May 25. The goal of this is to simplify data protection laws providing...
amvandenhurk+ by | Mar 26, 2018 | cybersecurity, newspaper column
The recent news about Facebook and Cambridge Analytica data misappropriation has left many Facebook users wondering what all this means. What exactly happened? Should you delete your Facebook account? Users are asking these kinds of questions and rightly so. In the...
amvandenhurk+ by | Mar 6, 2018 | marketing, mobile, newspaper column
We take voice search SEO — search engine optimization — for granted today. If you had an iPhone, you have pushed the home button more than once since 2011 asking Siri a question. Android followed soon after with its digital voice assistant. It was not smooth sailing...
