About Our Public Relations Firm
The mission of Mind The Gap Public Relations, your public relations firm in North Carolina, is to bridge the gap for organizations in online customer service. We do that by deploying strategic reputation management, public relations, crisis communications, and social media marketing. In doing so, we bridge the gap between your customers and your organization with the understanding emerging digital communications channels. We provide you with proactive public relations. We can connect you with your customers by building positive relationships and managing negative ones to a win-win outcome.
As a full service public relations firm in North Carolina located in Tarboro serving the mid-atlantic region from North Carolina to Delaware and beyond, we will assist you to raise awareness for your organization by connecting you with your customers in a proactive way then protecting those hard earned relationships.
A Women-Owned Business
Mind The Gap Public Relations is a a certified as North Carolina HUB (women-owned business) and a federal SBA women-owned small business. Our DUNS number is 023924782 and NAICS codes: 541829 and 541613. Let us be your public relations firm in North Carolina. Locally-based, globally focused.
Public Relations Professional
Ann Marie van den Hurk is an award winning PRSA-accredited public relations counselor bridging the gap between traditional PR and social media. She has twenty years of intensive experience assisting organizations in:
• Taking leadership in issue management, crisis communications and reputation management.
• Navigating successfully digital including website, social networking and blogging.
• Developing and implementing public relations programs.
But what does that all mean? It means Ann Marie is a practitioner who will provide you with quality, realistic, sound public relations to grow and protect your organization. Ann Marie’s experience is diverse; however, she has made a name for herself for handling of crisis communications, reputation management, and being an early adopter of social media.
Ann Marie was born in Republic of Ireland, raised and educated in the United States, and lived in Europe. She blends American and European sensibilities into her practice of public relations.
Author • Columnist
In addition to running Mind The Gap Public Relations, Ann Marie is a business columnist for the Lexington Herald-Leader. Her award-winning column focuses on public relations, marketing, and social media for businesses often addressing topics before they become adapted mainstream. Ann Marie’s column is nationally distributed through the Tribune Content Agency (former McCatchy-Tribune Information Services) and made available to over 400 news outlets through the U.S. In spring of 2013, Ann Marie published her first book, Social Media Crisis Communications: Preparing for, Preventing, and Surviving a Public Relations #FAIL through Que. The book gives you a crisis communications blueprint that’s fast, flexible, realistic, complete, and doable. You’ll learn how to build a crisis communications plan from the ground up then integrate social media into it. The book placed in the very competitive category of adult nonfiction in the 2014 Delaware Press Association Communications Contest.
Ann Marie is available to organizations to speak on the following:
• Crisis communications: Planning for the unthinkable and keeping your business communicating and open for business • When Social Media Hits the Fan: How to do plan for, prevent, and manage a social media crisis. • Cyber Safety: Keeping yourself and teens safe online through understanding of the platforms, privacy concerns, and coping strategies. • Digital Presence: In today’s connected world, businesses must have an online presence in order to be competitive. • Changing Dynamics for Media: Social media has changed how news is gathered and reported which has implications for your business in the news cycle.